Global Herbal Tea Market Analysis, Drivers, Restraints, Opportunities, Threats, Trends, Applications, and Growth Forecast to 2027

MarketResearch.biz delivers in-depth insights on the global herbal tea market in its upcoming report titled, “Global Herbal Tea Market Trends, Applications, Analysis, Growth, and Forecast: 2017 to 2027”. The global herbal tea market is estimated to register a CAGR of X.X% in terms of value during forecast period 2017–2027. The report offers in-depth insights, revenue details, and other vital information regarding the target market, and the various trends, drivers, restraints, opportunities, and threats till 2027. The report offers insightful and detailed information regarding the various key players operating in the market, their financials, supply chain trends, technological innovations, key developments, apart from future strategies, acquisitions & mergers, and market footprint. The global herbal tea market report has been segmented on the basis of raw material, flavor type, product type, packaging type, and region.

This report is based on synthesis, analysis, and interpretation of information gathered regarding the target market from various sources. Our analysts have analyzed the information and data and gained insights using a mix of primary and secondary research efforts with the primary objective to provide a holistic view of the market. In addition, an in-house study has been made of the global economic conditions and other economic indicators and factors to assess their respective impact on the market historically, as well as the current impact in order to make informed forecasts about the scenarios in future.

Herbal tea also known as tisane, is a drink prepared by brewing and infusing spices, herbs, and other plant materials such as flower petals, seeds, leaves etc. Use of herbal tea dates back to ancient Chinese and Egypt civilization where it was consumed for medical purposes and as a refreshment drink.  Herbal tea is popular among health conscious people, owing to lack of caffeine content. Unlike other teas, herbal tea can be served as hot or cold beverage. As a sweetener in herbal tea–sugar, honey or fruit juices can be used which provides many options for health conscious and also diabetic individuals. In addition, herbal tea has medicinal properties which helps to treat heart diseases, prevent diabetes, lose weight, lower cholesterol levels and much more.

Increasing health awareness, ongoing fitness trend, and rising disposable income of individuals are major factors driving growth of the global market. Herbal tea consumption has added health benefit properties such as reducing obesity, improvement of immunity system, and anti-aging properties, which favors growth of the market over the forecast period.  Considering these befits consumers are preferring herbal tea over other beverages. In addition, availability of herbal tea in various flavors such as lemon, mint, rose, lavender, ginger etc., increases its preference among consumers globally. Furthermore, herbal tea combinations with green tea, black tea are increasing its consumers market providing them wider spectrum varieties.

However, herbal tea requires blend of right herbs in right quality otherwise it can cause allergic reaction. Ingredients of herbal tea can interact with individual’s medication, and needs medical assistance before consumption. These few factors can hamper growth of the global herbal market.

Development of cost-effective herbal tea coupled with variety of flavors can create new revenue opportunities for players in the target market.

The market in Asia Pacific accounts for largest market share in terms of revenue and is expected to maintain its dominancy over the forecast period, owing to high consumption of herbal tea in countries like India, China, and Japan. The market in North America is expected to account for second-highest share in the market in terms of revenue over the forecast period owing to the health awareness.

Global Herbal Tea Market Segmentation:

Segmentation by raw material:

• Green Tea
• Black Tea
• Yellow Tea

Segmentation by flavor type:

• Chamomile
• Ginger
• Hibiscus
• Fruit
• Lemongrass
• Peppermint

Segmentation by product type:

• Syrups
• Premixes
• Powdered (ready to drink)
• Liquid (ready to drink)

Segmentation by packaging type:

• Loose tea
• Paper pouches
• Tea bags
• Carton packs
• Can packaging

Segmentation by region:

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa