Global Water Guns Market By Type (Motorized/Electric water guns, Conventional water guns), By Product Type (Water guns with tank, Water guns without tank), By End-Use (Adults Kids), By Product Type (Online, Offline) and By Region – Global Forecast to 2031

Global Water Guns Market Overview:

The Global Water Guns Market was valued at $264.1 Мn in 2020, and is projected to register а САGR of 3.1% by the year 2030.

A water gun, also commonly referred to as a water blaster, a water pistol, or a squirt gun, is a toy gun that shoots water. Water guns were traditionally made of metal, and used rubber-pressed bulbs to fill and propel water through the nozzle.

Various governments are introducing initiatives and allocating funds towards improving the toy production industry, as a means of creating new employment opportunities. Toy manufacturing firms, in both developed and emerging countries, are even setting-up exclusive economic zones and industrial parks. This is a primary factor expected to fuel this target market's revenue growth over the forecast timeline.

In addition, water guns have gained immense popularity in recent years, particularly among children, whose populations have increased rapidly, especially in Asian and African countries.

Toy manufactures must adhere to a specific set of safety rules and regulations, and/or product-specific certifications as per their country of operation. This is a factor that could potentially hinder the sales trajectory of this global industry.

In recent years, the sales of toys through E-commerce platforms have increased significantly extent. These platforms allow manufacturers to reach customers that are based in different countries or regions. By making their product available through these portals, water gun manufacturers are creating new opportunities for greater sales.

Manufacturers also participate in various toy trade fairs and events to showcase their products, which can attract new customers. The increasing popularity of water gun games such as Freeze Water Gun Tag, Classic Water Gun Fight, Water Gun Hide & Seek, Water Gun Color Fight, etc., coupled with the globalization of festivals such as Holi in which water guns are widely used, are some of the other factors that are anticipated to further augment market growth prospects for this global industry.

Segmentation of the Global Water Guns Market is as follows:

On the basis of type market segmentation, the electric water guns sub-segment accounted for the highest number of revenue shares (73%) of the global water guns market in 2020, and is anticipated to register a CAGR of 3.3% over the forecast period.With respect to product type market segmentation, the water guns without tank sub-segment is estimated to account for the majority revenue shares of the global water guns industry, with an attractiveness index of 8.3, and is expected to register a CAGR of 3.4% by 2030.

Regional Segmentation and Analysis:

The markets in North America accounted for the highest number of revenue shares generated by the water guns industry in 2020, and are also expected to register the CAGR of 3.2% over the forecast period. On the other hand, markets in the MEA region accounted for a mere 3.5% of this global market’s revenue shares in 2020.

Segmentation of the Global Water Guns Market:

Based on Type

• Motorized/Electric water guns
• Conventional water guns

Based on Product Type

• Water guns with tank
• Water guns without tank

Based on End-Use

• Adults
• Kids

Based on Product Type

• Online
• Offline

Based on Region:

• North America
• Europe
• APAC
• South America
• MEA