Global Women Activewear Market Analysis, Drivers, Restraints, Opportunities, Threats, Trends, Applications, and Growth Forecast to 2027
Global Women Activewear Market Introduction:
"The global women activewear market size is expected to be worth around US$ xx Billion by 2021 from US$ X.xx million in 2031, growing at a CAGR of X.x% during the forecast period 2021 to 2031."
Sportswear or activewear is clothing that includes footwear and is worn for sport or physical exercises. Sport-specific clothing is worn for most sports and physical exercise, for practical, comfort, and safety reasons. It helps in enhancing the performance of athletes, owing to its various advantages such as enhanced grip, wicking function, and bi-stretchable characteristics.
Global Women Activewear Market Dynamics:
Key factors expected to drive the growth of the global women activewear market is changing lifestyles of the consumers coupled with the rising adoption of western culture. In addition, rising disposable income, growing population, growing personal care expenditure, and growing consumer awareness for fitness are among some other factors expected to drive the growth of the global target market over the forecasted period. Furthermore, increasing use of e-commerce, social networking platforms, and increasing younger global population are some of the other factors expected to significantly increase the demand for activewear in women's population over the forecast period. However, robust competition & low-cost local product is expected to hamper the growth of the global women activewear market over a certain extent.
Trends and Opportunity:
A prominent player in the target market is gaining popularity through celebrity endorsements and extensive marketing campaigns on the social media websites for the women's activewear. Various e-commerce websites are also focusing on offering private label clothing brands to increase revenue and expand the customer base. For instance, Amazon has been investing in private-label clothing brands in order to increase the number of options and offer packages to attract customers and expand its customer base. These are the trends witnessed in the target market, currently.
However, the production of anti-sweat and anti-bacterial leggings, especially for consumers in hot, tropical, and humid regions and for joggers, dancers, and gymnastics is expected to create high revenue opportunities for players operating in the global market.
The market in the Asia Pacific is expected to register a high CAGR in the global women activewear market. This is primarily attributed to changing lifestyles of consumers coupled with rising disposable incomes. In addition, government initiatives to encourage individuals to engage in an active lifestyle in order to combat the rising number of health problems such as obesity in the country, and is expected to support the growth of the target market. In contrast, the demand for women activewear are increasing in, Europe, Latin America and the Middle East & Africa and is expected to register significant growth in the global women's activewear market over the forecast period. This is attributed to the growing fashion industry is resulting in increasing consumer spending on apparel, footwear, watches, and eyewear, and this is expected to support the growth of the global women's activewear market in the coming years.
Global Women Activewear Market Segmentation:
Segmentation by product:
- Yoga Pants & Leggings
- Hoodies & Sweatshirts
- Innerwear & Swimwear
- Others (include shoes, socks, etc.)
Segmentation by fabric:
- Others (include leather, wool, etc.)
Segmentation by distribution channel:
Segmentation by region:
- North America
- Asia Pacific
- Latin America
- Middle East & Africa
Attribute Report Details Market Size Ask For Market Size Growth Rate Ask For Growth Rate Key Companies Ask For Companies Report Coverage Revenue analysis, Competitive landscape, Key company analysis, Market Trends, Key segments, Distribution Channel, Market Dynamics, COVID-19 Impact Analysis and more… Historical Data Period 2015-2020 Base Year 2022 Forecast Period 2022-2031 Region Scope North America, Europe, Asia-Pacific, South America, Middle East & Africa Country Scope United States, Canada and Mexico, Germany, France, UK, Russia and Italy, China, Japan, Korea, India and Southeast Asia, Brazil, Argentina, Colombia etc.Saudi Arabia, UAE, Egypt, Nigeria and South Africa Revenue in US$ Mn
- Hanesbrands Inc.
- Mizuno Corporation
- Adidas AG
- ASICS Corporation
- Columbia Sportswear Company
- NIKE, Inc.
- F. Corporation
- PUMA SE
- Under Armour, Inc.
- Gap, Inc.
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