Global Wet Shave Market, Drivers, Restraints, Opportunities, Threats, Trends, Applications, and Growth Forecast to 2029
“Global Wet Shave Market” is a report produced by MarketResearch.biz, provides in-depth insights into the global market in a very confident manner. Presentation of various revenue details in the report provides a deep understanding of the potentials in the global wet shave market currently as well as over the forecast period. Trends, opportunities, restraints, drivers, and threats are also explained in detail in the report. The report also provides in-depth and detailed profiles of the key players in the global market and has been segmented based on gender, product, distribution channel, and region.
Wet shave is a traditional way of removing hair from body with water. Apart from water, wet shave requires soap or shaving cream to soften beard. In addition, shaving brush and a solitary bladed razor are required for conventional way of shaving. Aftershave lotions are also applied, once the wet shaving is over. Compared to wet shaving, dry shaving is a new trend, especially among the new generation. Dry shaving does not require any shaving cream, soap, foam, and water, but is done with an electric razor. One of the key products in wet shaving kit is shaving razor. Wet shaving is most commonly done by men to remove facial hair. Traditional wet shave provides closest shaving experience with a cleaner and smoother feel. The degree of smoothness after a wet shave depends upon the quality of razor and other products used. Wet shaving avoids uncomfortable effects of shaving including ingrown hairs. Safety razors used for wet shaves are cheaper and shaving creams and soaps last longer than shaving gel or foam. Thus, traditional way of wet shaving is economical.
The major factor driving growth of wet shave in the global wet shave market is increasing number of people becoming part of corporate world and thus, increasing requirement for personal grooming. In addition, growth of the global wet shave market is attributed to growing spending on personal and beauty care products and innovations related to wet shave products. Moreover, growing disposable income and improving standard of living is expected to further drive demand for wet shave in the global wet shave market during the forecast period. Conventional way of wet shaving requires razors, shaving soap and cream, shaving brush, and various aftershave lotions. A wide range of razors are available in the market such as disposable and non-disposable razors that include safety razors, straight razors, and cartridge razors. All of these products needed for wet shaves are sold through several distribution channels such as supermarkets, hypermarkets, specialty stores, independent retailers, drug stores, and commerce websites. Continuous innovations in razor designs and growing e-commerce industry is expected to drive demand for wet shave in the global wet shave market over the forecast period. However, consumer inclination towards adopting rising trend of growing beard, growing popularity of trimmers and electric shavers are expected to hamper growth of the market during the forecast period. Continuous innovations and ongoing research and development related to wet shave products are projected to bring new growth opportunities to key players in the global market.
Global Wet Shave Market Segment Analysis:
By Gender: Among the gender segments, the male segment accounts for major revenue share as compared to the other segment, female. It is attributed to the wide use of wet shave by men to remove their facial hair.
By Product: The shaving lotions & creams segment among the product segments is expected to dominate the market in terms of revenue share, which is attributed to its various benefits such as softening skin and stopping bleeding.
Distribution Channel: Among the distribution channel segments, the supermarkets & hypermarkets are projected to dominate the market in terms of revenue share, and the dominance is projected to continue over the forecast period.
Global Wet Shave Market Regional Analysis:
The market in the North America region is projected to dominate the market in terms of revenue share, which is attributed to the changing lifestyles of consumers and growing awareness regarding personal grooming.
Global Wet Shave Market Segmentation:
- Disposable Razors
- Non-disposable Razors
- Shaving Lotions & Creams
- Razor Cartridges
By Distribution Channel:
- Supermarkets & Hypermarkets
- Independent Retailers
- North America
- Asia Pacific
- Latin America
- Middle East & Africa
Particular Scope Region
- North America
- Rest of Europe
- Asia Pacific
- South Korea
- Rest of Asia Pacific
- Latin America
- Rest of Latin America
- Middle East and Africa
- South Africa
- Rest of Middle East and Africa
Actual Year 2019 Estimated Year 2020 Forecast Period 2020–2029 Revenue in US$
- Procter & Gamble
- Unilever PLC
- Edgewell Personal Care Company
- Beiersdorf AG
- Johnson & Johnson
- Raymond Limited
- Godrej Consumer Products Limited
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