
Televisions Market By Type (Under 32 Inch, 32-42 Inch, 42-48 Inch, and Others), By Application (Commercial Signage And Home Entertainment), And Region - Global Forecast To 2028
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31st May 2019
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Global Televisions Market: Introduction
The global televisions market is expected to be valued at approximately US$ 136.5 Bn in 2019 and is expected to register a CAGR of 3.4%. The global televisions market report has been segmented on type, application, and region.
Television (TV) is an electronic device used to deliver images and sound from a source to a receiver. A television can receive various types of broadcast or video formats, such as high-definition television (HDTV).
Global Televisions Market: Dynamics
Rising demand for televisions as the most popular communication media and home appliance among consumer electronics products across the globe is a key factor expected to drive growth of the global televisions market. It’s a medium that always triggered imagination and raised curiosity. It encouraging education and entertaining millions of viewers.
In addition, growing demand for 3D and 4K television sets and rising consumer preference towards large screen display screens are some other factors expected to boost growth of the target market over the forecast period.
Moreover, rising inclination towards sports by individuals of all age groups and genders is expected to result in increasing number of global TV shipments. For instance, according to the news article published in 2018, global shipments reached around 221 Mn, due to the World Cup matches.
However, increasing consumer preference towards adoption of smartphones coupled with rising demand for Netflix, HotStar, Amazon Prime, etc., OTT apps are key factors hampering growth of the global television market. In addition, presence of large number of players in the global market and robust competition are other factors expected to restrain growth of the manufacturers operating in the target market.
Global Televisions Market Analysis by Type:
Among the type segments, currently, the under 32-inch segment dominates in the global market in terms of revenue and is expected to maintain its dominance over the forecast period. In addition, the 32-42-inch type segment is expected to register a CAGR of over 3.3% between 2019 and 2028.
Global Televisions Market Analysis by Application:
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Among the application segments, currently, the home entertainment application segment dominates in the global market in terms of revenue and is expected to maintain its dominance over the forecast period. The home entertainment segment is expected to register a CAGR of over 3.1% between 2019 and 2028.
Global Televisions Market Analysis by Region:
The market in Asia Pacific is expected to register the highest share in terms of revenue in the global televisions market in 2018.
Major manufacturers are focusing on mergers & acquisitions, joint ventures, agreements, and new product launches in order to provide consumers with technologically advanced products, as well as to expand customer base and create revenue growth opportunities. For example, in October 2017, Huawei Technologies Co., Ltd., which is a China-based networking products and telecommunication solutions provider, and Dolby Laboratories, Inc. – which is a US-based audio and imaging technologies developer company – announced launch of Huawei Q22 set-top box. This unit is a IPTV set-top box, which supports Dolby Vision high-dynamic-range (HDR) technology.
In addition, rising adoption of smart TVs, 4K TVs, Apple TVs, IPTV services, coupled with development of high-speed broadband infrastructure across developing countries is expected to create lucrative opportunities for the player’s operation in the target market in Asia Pacific. Moreover, increasing focus towards investment in research and development activities in order to develop and offer smart solutions coupled with advanced features are other factors expected to drive the Asia Pacific market growth over the forecast period.
The market in North America is expected to register significant growth in terms of revenue over the forecast period, owing to technological advancements and innovative product launches by major key players operating in this market across various countries in this region. For example, in May 2019, VIZIO, Inc. launched new features in VIZIO SmartCast 3.0, which is the latest iteration of its easy-to-use smart TV experience designed to bring users more of the entertainment they want, all in one place.
Market Segmentation of Global Televisions Market:
Segmentation by Type:
- Under 32 inch
- 32-42 inch
- 42-48 inch
- 48-55 inch
- 55 inch & above
Segmentation by Application:
- Commercial Signage
- Home Entertainment
Segmentation by Region:
- North America
- Europe
- Asia Pacific
- South America
- Middle East & Africa
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- Samsung Electronics Co. Ltd.
- VIZIO, Inc.
- Sony Corporation
- LG Electronics Inc.
- Hisense Co., Ltd.
- Panasonic Corporation
- TCL Corporation
- Sharp Corporation
- Tsinghua Tongfang Co., Ltd.
- Skyworth Digital Holdings Ltd. (Hong Kong Skyworth Digital Holdings Co., Ltd.)
- Haier Group Corporation
- Element Brand Holding, LLC
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- Chapter 1 Global Televisions Market Overview
- 1.1 Report Assumptions
- 1.2 Research Methodology
- 1.2.1.1 Abbreviations
- Chapter 2 Market Overview
- 2.1 Introduction
- 2.2 Executive Summary
- 2.3 Market Analysis by Type
- 2.3.1 Under 32 inch
- 2.3.2 32-42 inch
- 2.3.3 42-48 inch
- 2.3.4 48- inch
- 2.3.5 inch & above
- 2.4 Market Analysis by Application
- 2.4.1 Commercial Signage
- 2.4.2 Home Entertainment
- 2.5 Market Analysis by Region
- 2.5.1 North America
- 2.5.1.1 US Market Status and Outlook (2014–2028)
- 2.5.1.2 Canada Market Status and Outlook (2014–2028)
- 2.5.1.3 Mexico Market Status and Outlook (2014–2028)
- 2.5.2 Europe
- 2.5.2.1 Germany Market Status and Outlook (2014–2028)
- 2.5.2.2 France Market Status and Outlook (2014–2028)
- 2.5.2.3 UK Market Status and Outlook (2014–2028)
- 2.5.2.4 Russia Market Status and Outlook (2014–2028)
- 2.5.2.5 Italy Market Status and Outlook (2014–2028)
- 2.5.2.6 Rest of Europe Market Status and Outlook (2014–2028)
- 2.5.3 Asia Pacific
- 2.5.3.1 China Market Status and Outlook (2014–2028)
- 2.5.3.2 Japan Market Status and Outlook (2014–2028)
- 2.5.3.3 South Korea Market Status and Outlook (2014–2028)
- 2.5.3.4 India Market Status and Outlook (2014–2028)
- 2.5.3.5 Southeast Asia Market Status and Outlook (2014–2028)
- 2.5.3.6 Rest of Asia Pacific Market Status and Outlook (2014–2028)
- 2.5.4 South America
- 2.5.4.1 Brazil Market Status and Outlook (2014–2028)
- 2.5.4.2 Argentina Market Status and Outlook (2014–2028)
- 2.5.4.3 Colombia Market Status and Outlook (2014–2028)
- 2.5.4.4 Rest of South America Market Status and Outlook (2014–2028)
- 2.5.5 Middle East & Africa
- 2.5.5.1 Saudi Arabia Market Status and Outlook (2014–2028)
- 2.5.5.2 Turkey Market Status and Outlook (2014–2028)
- 2.5.5.3 Egypt Market Status and Outlook (2014–2028)
- 2.5.5.4 Nigeria Market Status and Outlook (2014–2028)
- 2.5.5.5 South Africa Market Status and Outlook (2014–2028)
- 2.5.5.6 Rest of Middle East & Africa Market Status and Outlook (2014–2028)
- 2.6 Market Dynamics
- 2.7 Drivers for Televisions Market
- 2.8 Restraints for Televisions Market
- 2.9 Opportunities for Televisions Market
- 2.10 Trends for Televisions Market
- 2.5.1 North America
- Chapter 3 Company Profiles
- 3.1 Company Share Analysis
- 3.2 Samsung Electronics Co. Ltd.
- 3.2.1 Company Details
- 3.2.2 Business Overview
- 3.2.3 Product Portfolio
- 3.2.4 Financial Overview
- 3.2.5 Analysis & Outcomes
- 3.2.6 Key Development
- 3.2.7 SWOT Analysis
- 3.2.8 Contact Information
- 3.3 VIZIO, Inc.
- 3.3.1.1 Company Overview
- 3.3.1.2 Business Description
- 3.3.1.3 Product Portfolio
- 3.3.1.4 Key Developments
- 3.3.1.5 Contact Information
- 3.4 Sony Corporation
- 3.4.1.1 Company Overview
- 3.4.1.2 Business Description
- 3.4.1.3 Product Portfolio
- 3.4.1.4 Key Financials
- 3.4.1.5 Sales Share (%) and Revenue (US$) By Geography, 2018
- 3.4.1.6 Key Developments
- 3.4.1.7 SWOT Analysis
- 3.4.1.8 Contact Information
- 3.5 LG Electronics Inc.
- 3.5.1.1 Company Overview
- 3.5.1.2 Business Description
- 3.5.1.3 Product Portfolio
- 3.5.1.4 Key Financials
- 3.5.1.5 Key Developments
- 3.5.1.6 SWOT Analysis
- 3.5.1.7 Contact Information
- 3.6 Hisense Co., Ltd.
- 3.6.1.1 Company Overview
- 3.6.1.2 Business Description
- 3.6.1.3 Product Portfolio
- 3.6.1.4 Key Developments
- 3.6.1.5 Contact Information
- 3.7 Panasonic Corporation
- 3.7.1.1 Company Overview
- 3.7.1.2 Business Description
- 3.7.1.3 Product Portfolio
- 3.7.1.4 Key Financials
- 3.7.1.5 Key Developments
- 3.7.1.6 Contact Information
- 3.8 TCL Corporation
- 3.8.1.1 Company Overview
- 3.8.1.2 Business Description
- 3.8.1.3 Product Portfolio
- 3.8.1.4 Key Financials
- 3.8.1.5 Key Development
- 3.8.1.6 Contact Information
- 3.9 Sharp Corporation
- 3.9.1.1 Company Overview
- 3.9.1.2 Business Description
- 3.9.1.3 Product Portfolio
- 3.9.1.4 Key Financials
- 3.9.1.5 Sales Share (%) and Revenue (US$) By Geography, 2018
- 3.9.1.6 Contact Information
- 3.10 Tsinghua Tongfang Co., Ltd.
- 3.10.1.1 Company Overview
- 3.10.1.2 Business Description
- 3.10.1.3 Product Portfolio
- 3.10.1.4 Contact Information
- 3.10.2 Skyworth Digital Holdings Ltd. (Hong Kong Skyworth Digital Holdings Co., Ltd.)
- 3.10.2.1 Company Overview
- 3.10.2.2 Business Description
- 3.10.2.3 Product Portfolio
- 3.10.2.4 Key Financials
- 3.10.2.5 Sales Share (%) and Revenue (US$) By Geography, 2018
- 3.10.2.6 Key Developments
- 3.10.2.7 Contact Information
- 3.11 Element Brand Holding, LLC
- 3.11.1.1 Company Overview
- 3.11.1.2 Business Description
- 3.11.1.3 Product Portfolio
- 3.11.1.4 Contact Information
- 3.12 Haier Group Corporation
- 3.12.1.1 Company Overview
- 3.12.1.2 Business Description
- 3.12.1.3 Product Portfolio
- 3.12.1.4 Key Financials
- 3.12.1.5 SWOT Analysis
- 3.12.1.6 Contact Information
- Chapter 4 Global Televisions Market Analysis, by Region
- 4.1 Global Televisions Market Sales, Revenue and Market Share (%), by Region
- 4.1.1 Global Televisions Market Sales and Market Share by Region (2014–2019)
- 4.1.2 Global Televisions Market Revenue, by Region (2014–2019)
- 4.2 North America Televisions Market Sales and Growth Rate (2014–2019)
- 4.3 Europe Televisions Market Sales and Growth Rate (2014–2019)
- 4.4 Asia Pacific Televisions Market Sales and Growth Rate (2014–2019)
- 4.5 South America Televisions Market Sales and Growth Rate (2014–2019)
- 4.6 Middle East & Africa Televisions Market Sales and Growth Rate (2014–2019)
- 4.1 Global Televisions Market Sales, Revenue and Market Share (%), by Region
- Chapter 5 North America Televisions, by Country
- 5.1 North America Televisions Market Sales, Revenue and Market Share (%), by Country
- 5.1.1 North America Televisions Market Sales and Market Share (%), by Country (2014–2019)
- 5.1.2 North America Televisions Market Revenue and Market Share (%), by Country (2014–2019)
- 5.2 US Televisions Market Sales and Growth Rate (2014–2019)
- 5.3 Canada Televisions Market Sales and Growth Rate (2014–2019)
- 5.4 Mexico Televisions Market Sales and Growth Rate (2014–2019)
- 5.1 North America Televisions Market Sales, Revenue and Market Share (%), by Country
- Chapter 6 Europe Televisions, by Country
- 6.1 Europe Televisions Market Sales, Revenue and Market Share (%), by Country
- 6.1.1 Europe Televisions Market Sales and Market Share (%), by Country (2014–2019)
- 6.1.2 Europe Televisions Market Revenue and Market Share (%), by Country (2014–2019)
- 6.2 Germany Televisions Market Sales and Growth Rate (2014–2019)
- 6.3 France Televisions Market Sales and Growth Rate (2014–2019)
- 6.4 UK Televisions Market Sales and Growth Rate (2014–2019)
- 6.5 Russia Televisions Market Sales and Growth Rate (2014–2019)
- 6.6 Italy Televisions Market Sales and Growth Rate (2014–2019)
- 6.7 Rest of Europe Televisions Market Sales and Growth Rate (2014–2019)
- 6.1 Europe Televisions Market Sales, Revenue and Market Share (%), by Country
- Chapter 7 Asia Pacific Televisions, by Country
- 7.1 Asia Pacific Televisions Market Sales, Revenue and Market Share (%), by Country
- 7.1.1 Asia Pacific Televisions Market Sales and Market Share (%), by Country (2014–2019)
- 7.1.2 Asia Pacific Televisions Market Revenue and Market Share (%), by Country (2014–2019)
- 7.2 China Televisions Market Sales and Growth Rate (2014–2019)
- 7.3 Japan Televisions Market Sales and Growth Rate (2014–2019)
- 7.4 South Korea Televisions Market Sales and Growth Rate (2014–2019)
- 7.5 India Televisions Market Sales and Growth Rate (2014–2019)
- 7.6 Southeast Asia Televisions Market Sales and Growth Rate (2014–2019)
- 7.7 Rest of Asia Pacific Televisions Market Sales and Growth Rate (2014–2019)
- 7.1 Asia Pacific Televisions Market Sales, Revenue and Market Share (%), by Country
- Chapter 8 South America Televisions, by Country
- 8.1 South America Televisions Market Sales, Revenue and Market Share (%), by Country
- 8.1.1 South America Televisions Market Sales and Market Share (%), by Country (2014–2019)
- 8.1.2 South America Televisions Market Revenue and Market Share (%), by Country (2014–2019)
- 8.2 Brazil Televisions Market Sales and Growth Rate (2014–2019)
- 8.3 Argentina Televisions Market Sales and Growth Rate (2014–2019)
- 8.4 Colombia Televisions Market Sales and Growth Rate (2014–2019)
- 8.5 Rest of South America Televisions Market Sales and Growth Rate (2014–2019)
- 8.1 South America Televisions Market Sales, Revenue and Market Share (%), by Country
- Chapter 9 Middle East & Africa Televisions, by Country
- 9.1 Middle East & Africa Televisions Market Sales, Revenue and Market Share (%), by Country
- 9.1.1 Middle East & Africa Televisions Market Sales and Market Share (%), by Country (2014–2019)
- 9.1.2 Middle East & Africa Televisions Market Revenue and Market Share (%), by Country (2014–2019)
- 9.2 Saudi Arabia Televisions Market Sales and Growth Rate (2014–2019)
- 9.3 Turkey Televisions Market Sales and Growth Rate (2014–2019)
- 9.4 Egypt Televisions Market Sales and Growth Rate (2014–2019)
- 9.5 Nigeria Televisions Market Sales and Growth Rate (2014–2019)
- 9.6 South Africa Televisions Market Sales and Growth Rate (2014–2019)
- 9.7 Rest of Middle East & Africa Televisions Market Sales and Growth Rate (2014–2019)
- 9.1 Middle East & Africa Televisions Market Sales, Revenue and Market Share (%), by Country
- Chapter 10 Global Televisions Market Analysis, by Type
- 10.1 Global Televisions Market Sales, Revenue and Market Share (%), by Type
- 10.1.1 Global Televisions Market Revenue and Market Share (%), by Type (2014–2019)
- 10.1 Global Televisions Market Sales, Revenue and Market Share (%), by Type
- Chapter 11 Global Televisions Market Analysis, by Application
- 11.1 Global Televisions Market Sales, Revenue and Market Share (%), by Application
- 11.1.1 Global Televisions Market Revenue and Market Share (%), by Application (2014–2019)
- 11.1 Global Televisions Market Sales, Revenue and Market Share (%), by Application
- Chapter 12 Global Televisions Market Forecast (2019–2028)
- 12.1 Global Televisions Market Sales, Revenue, and Market Share
- 12.1.1 Global Televisions Market Sales and Market Share by Region (2019–2028)
- 12.1.2 Global Televisions Market Revenue and Market Share (%), by Region (2019–2028)
- 12.2 North America Televisions Market Sales and Growth Rate (2019–2028)
- 12.2.1 North America Televisions Market Revenue, by Type (2019–2028)
- 12.2.2 North America Televisions Market Revenue, by Application (2019–2028)
- 12.3 Europe Televisions Market Sales and Growth Rate (2019–2028)
- 12.3.1 Europe Televisions Market Revenue, by Type (2019–2028)
- 12.3.2 Europe Televisions Market Revenue, by Application (2019–2028)
- 12.4 Asia Pacific Televisions Market Sales and Growth Rate (2019–2028)
- 12.4.1 Asia Pacific Televisions Market Revenue, by Type (2019–2028)
- 12.4.2 Asia Pacific Televisions Market Revenue, by Application (2019–2028)
- 12.5 South America Televisions Market Sales and Growth Rate (2019–2028)
- 12.5.1 South America Televisions Market Revenue, by Type (2019–2028)
- 12.5.2 South America Televisions Market Revenue, by Application (2019–2028)
- 12.6 Middle East & Africa Televisions Market Sales and Growth Rate (2019–2028)
- 12.6.1 Middle East & Africa Televisions Market Revenue, by Type (2019–2028)
- 12.6.2 Middle East & Africa Televisions Market Revenue, by Application (2019–2028)
- 12.7 Global Televisions Market Forecast by Type (2019–2028)
- 12.7.1 Global Televisions Market Revenue and Market Share (%), by Type (2019–2028)
- 12.8 Global Televisions Market Forecast, by Application (2019–2028)
- 12.8.1 Global Televisions Market Revenue and Market Share (%), by Application (2019–2028)
- 12.1 Global Televisions Market Sales, Revenue, and Market Share
- Chapter 13 Research Methodology
- 13.1 Research Methodology
- 13.2 Primary Research
- 13.3 Secondary Research
- 13.4 Report Scope
- Chapter 14 About Us
- 14.1 Who we are:
- Chapter 1 Global Televisions Market Overview
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