Global Superfood Powders Market Analysis, Drivers, Restraints, Opportunities, Threats, Trends, Applications, and Growth Forecast to 2029

“Global Superfood Powders Market” is the title of an upcoming report offered by MarketResearch.Biz. The report contains information and data, and inputs from both primary and secondary data sources, that have been verified and validated by experts in the target market. The report presents a thorough study of revenues, historical data, and information, key developments, and strategies by major players that offer vital insights and perspectives in various scenarios market. Besides critical data and related information, the report includes key trends (both present and future), factors that are driving market growth, factors that are or could be potential restraints to market growth, as well as opportunities that can be leveraged for potential revenue generation in untapped regions and countries. It also covers threats or challenges for existing as well as new entrants in the market. The global superfood powders market has been segmented on the basis of product, distribution channel, as well as regions and countries.

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Overview:

Superfood powders are a powdered food-blend that consists of fruits and vegetables, that as a whole create a nutrient dense, highly antioxidant-rich food product that aims to support optimum health. A few of the key benefits of superfood powders are in boosting immunity, reducing stress, and the detoxification of the body.

Dynamics:

The growing awareness of leading a healthier lifestyle among consumers is a primary factor that has fueled the demand for superfood powders in recent years, as they contain vitamins, protein, fiber, minerals, and other nutrient contents. Moreover, the increasing usage of these powders in ready-to-eat foods, beverages, and bakery products is expected to boost the revenue growth of the global superfood powders market over the next 10 years.

These foods are considered to be ‘natural foods’, as they have a minimal impact on the environment, thereby, meeting the ethical standards of its consumers. In recent years, there has been an increase in diet-related diseases, which has led to a significant number of individuals opting to include them as part of their daily fare. This is a factor that is slated to have an impact on the future revenue growth of the global superfood powders market.

In light of the recent COVID-19 outbreak, individuals have been incorporating nutrient-rich food sources as a means of keeping their immune systems functioning at optimal levels to prevent them from falling ill. This is anticipated to have a prominent influence on the market growth of the superfood powders industry in the foreseeable future.

Segmentation of the global superfood powders market is as follows:

In terms of product, the conventional products segment accounted for the majority revenue share of the global superfood powders market in 2019, due to increasing demand for products from this segment. However, the organic superfood powder segment is expected to index the fastest rate of revenue growth in the coming years, owing to the fact that customers are willing to spend more on organic products as a direct result of their given nutritional benefits.

On the basis of distribution channel, the offline segment of this global market accounted for the highest number of revenue shares in 2019, as these superfood powders are increasingly being made available in supermarkets, hypermarkets, grocery stores, pharmacies, etc., thereby leading to increased sales figures. The online distribution channel however, is expected to register the fastest rate of revenue growth in the coming years, due to the rising penetration of mobile phone and internet users, as well as the increased convenience of having to shop online.

Regional Segmentation and Analysis:

North America accounted for the maximum number of revenue shares of the global superfood powders market in 2019, owing to the increasing demand for healthy foods by the consumers of this region. The influence of social media, a booming e-commerce industry and the launch of new products by manufacturers have also contributed to this.

The markets in the Asia Pacific region are expected to index the fastest rate of revenue growth in the years to come, on account of young consumers being increasingly focused on the adoption of healthier diets and lifestyles.

Segmentation of the Global Superfood Powders Market:

Segmentation by Product:

• Conventional
• Organic

Segmentation by Distribution Channel:

• Offline
• Online

Segmentation by Region:

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa

• Sunfood
• Unilever
• Superlife Co. Pte Ltd.
• Your Super
• NAVITAS ORGANICS
• ALOHA
• ORGAN IC d.o.o.
• Suncore Foods Inc.
• Supernutrients
• NATURE SUPERFOODS