Global Granola Market Analysis, Drivers, Restraints, Opportunities, Threats, Trends, Applications, and Growth Forecast to 2027
MarketResearch.biz delivers in-depth insights on the global granola market in its upcoming report titled, “Global Granola Market Trends, Applications, Analysis, Growth, and Forecast: 2017 to 2027”. The global granola market is estimated to register a CAGR of X.X% in terms of value during forecast period 2017–2027. The report offers in-depth insights, revenue details, and other vital information regarding the target market, and the various trends, drivers, restraints, opportunities, and threats till 2027. The report offers insightful and detailed information regarding the various key players operating in the market, their financials, supply chain trends, technological innovations, key developments, apart from future strategies, acquisitions & mergers, and market footprint. The global granola market report has been segmented on the basis of product type, flavor, distribution channel, and region.
This report is based on synthesis, analysis, and interpretation of information gathered regarding the target market from various sources. Our analysts have analysed the information and data and gained insights using a mix of primary and secondary research efforts with the primary objective to provide a holistic view of the market. In addition, an in-house study has been made of the global economic conditions and other economic indicators and factors to assess their respective impact on the market historically, as well as the current impact in order to make informed forecasts about the scenarios in future.
Granola is a type of breakfast food containing nuts, dried fruits, and grains such as oats, puffed rice, etc. mixed with natural or synthetic sweeteners. Granola is commonly consumed with milk, yogurt, fresh fruits, and honey. It is mixed with other cereals to increase its nutritional value. Granola contains dietary fibers, sodium, potassium, magnesium, iron, calcium, vitamin E, and vitamin C which are beneficial for the health of an individual. Granola is also used in baked products such as cookies, cakes, bars, etc. Granola bars are consumed as ready-to-eat food as they are convenient to carry while traveling, hiking, or trekking.
The increasing importance of breakfast and growing awareness regarding the heathy food among individuals are major factors anticipated to boost the demand of the granola and drives the growth of the global granola market. Busy lifestyle and unhealthy food habits are adversely affecting the health of individuals causing high blood pressure, diabetes, obesity, etc. For health improvement, individuals are being more inclined towards nutritional food items such as granola, which expected to bolster the growth of the global market over the forecast period. Availability of various types of granola products and increasing demand for granola bar among consumers, anticipated to fuel the growth of the global market. Rising disposable income and growing popularity of nutritional and ready-to-eat food items among young population are factors expected to boost the growth of the global market in the near future.
However, granola contains an excess amount of calories and sweeteners, resulted in the obesity, type 2 diabetes, heart disease and certain cancers, which may hamper the demand of the granola and restrain the growth of the market. Nevertheless, spreading awareness regarding granola, among individuals in developing economies and introduction of new flavors in granola bars and cereals can create higher revenue opportunities for players in the target market.
North America accounted for the largest market share in terms of revenue and is expected to maintain its dominance over the forecast period, due to the availability of various types of granola products and regular consumption of granola in breakfast among individuals. The Europe is expected to account for a second-highest share in the market in terms of revenue in the near future, owing to the increasing demand for healthy breakfast among consumers in this region.
Global Granola Market Segmentation:
By product type:
- Baked Goods
- Trail mix
- Fruit crisps
- Others (Vanilla, Hazelnut, etc.)
By distribution Channel:
- Supermarkets and Hypermarkets
- Convenient Stores
- Online Stores
- North America
- Asia Pacific
- Latin America
- Middle East & Africa
Particular Scope Region
- North America
- Rest of Europe
- Asia Pacific
- South Korea
- Rest of Asia Pacific
- Latin America
- Rest of Latin America
- Middle East and Africa
- South Africa
- Rest of Middle East and Africa
Actual Year 2017 Estimated Year 2018 Forecast Period 2018–2027 Revenue in US$
- Sunny Crunch Foods Ltd.
- Kellogg Company
- General Mills, Inc.
- Kraft Foods Group, Inc.
- Conagra Brands, Inc.
- Nestlé S.A.
- Slim Fast Nutritional Food LLC
- Clif Bar & Company
- The Quaker Oats Company, Inc.
- Standard Functional Foods Group, Inc.
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