Global Frozen Pizza Market By Toppings (Meat And Vegetable), By Distribution (Food Chain Service And Retail), And By Region (North America, Europe, Asia Pacific, South America, And Middle East & Africa) - Global Forecast To 2029
14th August 2019
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- Data Collections and Interpretation
- Data Validation
- Final Projections and Conclusion
“Global Frozen Pizza Market’ is a published report available at Marketresearch.biz. The global frozen pizza market is expected to register CAGR of 5.6% and is projected to reach a value of around US$ 26 Bn in 2029. Frozen pizza is a half-baked pizza made with yeasted flatbread dough. Frozen pizzas contain ingredients including tomato sauce, different cheeses, meats such as chicken and ham, fruits and vegetables such as pineapple and capsicum, and these products are produced as per consumer choice and preference. Frozen pizza is an ideal food product for consumers who prefer cooking with a microwave oven, and baking oven. These pizzas are popular food items because of the ease of preparation and convenience. These pizzas come in a variety of sizes and toppings and can be prepared quickly and conveniently. Frozen pizza is a popular food product in countries in North America and Europe, and it is sold whole or in portions. Freezing the pizza preserves taste, texture, and nutritional value for a longer duration.
Overview: Frozen Pizza
Pizza consist of a flat bread made using yeast and typically topped with tomato sauce and cheese and baked in an oven. Pizza is one of the most popular foods in the world and a common fast food item. Frozen pizza is a quick-prepared meal and is available in a variety of toppings. Crusts may be thin or thick, with self-rising and hand-tossed crusts being variations of the thick crust pizza base.
Dynamics: Global Frozen Pizza Market
Revenue from the global frozen pizza market is expected to increase at a steady rate over the forecast period owing to continuously rising demand for convenience food. Growing popularity amongst the working populace coupled with a busy lifestyle are factors expected to drive market growth. Rapidly growing number of large retail chains is also expected to fuel growth of the global frozen pizza market. Currently, frozen pizzas are perceived as premium food products. There are different categories of frozen pizzas available in the market. These include extra thin crust, thin-crust, deep-dish, classic/thick crust, rise crust, and stuffed crust. Option to select from a variety is a factor that is making frozen pizzas more popular among consumers. The introduction of new pizzas such as gluten-free and dairy-free pizza is a key factor projected to result in increasing demand for frozen pizzas and thereby drive market growth. Increasing disposable income, coupled with improving standards of living is supporting growth of the target market. However, increasing awareness about the low nutritional value offered by frozen pizzas could hamper market growth. In addition, rising number of health-conscious people and increasing prevalence of health issues because of overconsumption of junk or fast food is another factor that could challenge market growth.
Report Coverage and Deliverables
Various companies are focusing on adding different local and regional flavors into frozen pizza offerings, which is attracting larger number of consumers, and this is expected to support market growth. Currently, a large volume of the global population is adopting a vegan lifestyle. Emerging economies do not have sufficient freezing facilities for large-scale production and distribution of frozen pizza, which may hamper revenue growth of the market.
Fast-paced lifestyles, long and hectic work culture, preference for convenient and ready-to-cook food options, and changing eating habits are among some of the major factors driving market growth. Increasing penetration of social media platforms and food sites is helping in creating more awareness about various food trends and products as a part of marketing and advertising strategies, which has resulted in rising awareness regarding frozen food products and its benefits among customers. Advancements in freezing equipment technology to improve food quality, food safety, and food supply chain is projected to further drive growth of the frozen pizza market. Introduction of vegan frozen pizzas is projected to create higher revenue opportunities for existing players as well as new entrants in the target market.
Global Frozen Pizza Market Segment Analysis:
Analysis, by Toppings:
The meat toppings segment is expected to record largest market share and is projected to continue with contributing highest revenue share over the next 10 years. In addition, the meat toppings segment is projected to register highest CAGR of over 5.8% for in next 10 years. Revenue from the vegetable toppings segment in the global frozen pizza market is projected to register moderately high CAGR over the 10-year forecast period.
Analysis, by Distribution Channel:
The retail segment is projected to account for highest revenue share in the global frozen pizza market, followed by the food chain services segment. The retail segment is also projected to register highest CAGR of over 5.9%.
Global Frozen Pizza Market Region Analysis:
The North America market is expected to account for a significantly high revenue share in the global frozen pizza market owing to high demand for these products, and robust presence of large number of major players in countries in the region. The North America market is expected to be followed by the Europe market in terms of revenue share.
Global Frozen Pizza Market: Key Developments
Company Name: Dr. August Oetker AG (Year 2019)
- Acquisitions/Mergers/Takeovers; In July, the company acquired Tag ElMelouk Food Industries which manufactures desserts, baking ingredients, and other food products.
- New Products/Services; In June, the company launched wide range of vegetable dough based pizzas.
- Acquisitions/Mergers/Takeovers; In December, the company completed the acquisition of Belgian industrial bakery, Diversi Foods.
Company Name: Conagra Brands, Inc. (Year 2019)
- Plans/Strategy; In February, the company announced to launch OvenRoaster Sheet Pan Vegetables to expand its Veggie Made line of frozen products.
- Divestiture; In May, the company divest its Italian frozen pasta company to Gelit.
Global Frozen Pizza Market Segmentation:
- Meat toppings
- Vegetable toppings
By Distribution Channel:
- Food Chain Service
- Retail Service
- Online Service
- North America
- Asia Pacific
- South America
- Middle East & Africa
- General Mills, Inc.
- August Oetker KG
- Conagra Brands, Inc.
- Hansen Foods, LLC
- Freiberger Lebensmittel GmbH & Co. KG
- Daiya Foods Inc
- Palermo Villa, Inc.
- The Schwan Food Company
- Amy’s Kitchen
- Atkins Nutritionals, Inc.
- Chapter 1 Global Frozen Pizza Market Insights
- 1.1 Introduction
- 1.2 Global frozen pizza market is segmented on the basis of topping, distribution channel, and region:
- 1.3 Drivers of the Global Frozen Pizza Market
- 1.4 Restraints of the Global Frozen Pizza Market
- 1.5 Opportunities for Global Frozen Pizza Market
- 1.6 Trends of Global Frozen Pizza Market
- 1.7 Macro-economic Factors
- 1.8 Opportunity Map Analysis
- 1.8.1 Optimistic Scenario:
- 1.8.2 Likely Scenario:
- 1.8.3 Conservative Scenario:
- 1.9 Opportunity Orbits
- 1.10 Market Investment Feasibility Index
- 1.11 Pest Analysis
- 1.12 PORTER’s Five Forces Analysis
- 1.13 Regional Market Share and BPS Analysis
- 1.14 Pizza Statistics
- Chapter 1 Global Frozen Pizza Market Insights
Frequently Asked Questions (FAQ)
General Mills, Conagra Brands, Inc., Dr. August Oetker KG, and Schwan Food Company are the top four key players in the global frozen pizza market
The meat toppings segment is projected to account for highest revenue share of approximately US$ 17 Bn in 2029.
North America market is projected to account highest revenue share over the 10-year forecast period.
The projected difference in terms of revenue from the global frozen pizza market between 2024 and 2026 is more than US$ 2 Bn.
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