U.S. Meditation Market By Product (Apps, Websites, and Other), By Meditation Type (Progressive Relaxation/Body Scan Relaxation, Zen Meditation, and Other), and By Indication, By Region and Companies - Industry Segment Outlook, Market Assessment, Competition Scenario, Trends, and Forecast 2023-2032

Report Overview

The U.S. Meditation Market size is expected to be worth around USD 3861 Mn by 2032 from USD 1960 Mn in 2022, growing at a CAGR of 7.2% during the forecast period from 2023 to 2032.

There are numerous health benefits of meditation, and these benefits grab the attention of the majority of the population around the globe. Various meditation centers offer health programs that improve the range of motions & flexibility and also the posture & balance of the body. These factors will propel the growth of the U.S. meditation market. A meditation center is a place where meditation and other related activities are practiced. The practice may be either in groups or individually. These centers are situated around the U.S., and their services are offered either with paid admission or free by various organizations and individuals.

Driving factors

The High Cost of Treatment in Hospitals Will Likely Create a Demand for Meditation Therapy

There are several treatments available in hospitals for the treatment of mental issues, such as mood-stabilizing medications, therapies by psychiatrists, counseling by health professionals, and other treatments. These treatments are so costly that not everyone can afford them, and they may have different side effects. So, in the present day, people are focusing on meditation because it is the most effective treatment than any other therapy.

Restraining Factors

Alternative Treatments Method Impact On Market Growth

Nowadays, people are taking several medications to enhance their mood and improve their mental health as an alternative treatment for meditation. Thus, the uneasiness to adapt techniques of meditation and the availability of alternative treatment methods for maintaining mental health is a major factor that hinders the market growth during the forecast period.

Product Analysis

Yoga Centers Segment Dominated the Market

The U.S. meditation market is divided by type into apps, websites, books, online courses, yoga centers, meditation programs, and workshops. Yoga meditation centers hold the majority of shares of the market because they have more advantages over online meditation apps, such as a better environment, proper guidance, proper interaction in person, and others. Furthermore, the rapid surge in the use of mobile apps for meditation and an increasing number of smartphone users will likely propel the market's growth.

Meditation Type Analysis

Progressive Relaxation/Body Scan Relaxation held the Largest Share of the Market

The segment is divided into progressive relaxation/body scan relaxation, zen meditation, breath awareness meditation, mindfulness meditation, metta meditation, and other meditation types. Progressive relaxation/body scan relaxation dominated the segment with the highest revenue in the market. The segment's growth is attributed to the increasing use of meditation for different body relaxation purposes, and it will also help develop the patient's well-being.

Indication Type Analysis

Mental Conditions Worldwide are Increasing

Meditation can be used to increase both mental and physical conditions. Mental conditions that meditation can improve are stress, nervousness, sadness, and sleeplessness. Reports have presented that regular meditation can decrease the above conditions and increase general well-being. The Physical conditions include prolonged pain, high blood pressure, and chronic digestive problems. Meditation has been shown to be real in decreasing symptoms and maintaining complete physical health.

Key Market Segments

By Product

• Apps
• Websites
• Books
• Online Courses
• Yoga Centers
• Meditation Programs
• Workshops

By Meditation Type

• Progressive Relaxation/Body Scan Relaxation
• Zen Meditation
• Mindfulness Meditation
• Breath Awareness Meditation
• Metta Meditation
• Other

By Indication

• Mental Condition
• Physical Condition

Growth Opportunity

Mental Disorders

The increasing prevalence of mental disorders across the world is creating numerous opportunities for the market's key players. People are looking for a place where they can acquire peace of mind. The increasing work pressure, hectic lifestyle, depression and anxiety, and other factors will likely open up enormous opportunities to establish numerous meditation centers where people relieve their stress and live their lives happily.

Latest Trends

Availability of Vast Online Courses for Learning Meditations

In the market, the evolving trend in the present day is the increasing number of online courses by meditation centers. During the COVID-19 pandemic, people were not allowed to go outside or gather in public places. That's why the meditation centers started the trend of online meditation courses. With the help of these courses, people started to do meditation at their homes. This initiative has boosted the growth of the U.S. meditation market.

Regional Analysis

In the U.S., the West is the biggest market for meditation, with a market share of 35% in 2022. This is because there are a lot of meditation studios and places in the area, and a lot of people are interested in meditation because it is good for their health.

The South is the second biggest market for meditation in the U.S., with a market share of 25% in 2022. This is because meditation is becoming more and more famous in the area, and more and more people are looking for alternative ways to deal with stress and anxiety.

With a 20% market share in 2022, the Midwest is the third biggest market for meditation in the U.S. This is because more people in the area are becoming aware of the benefits of meditation and more people are looking for ways to improve their health and well-being as a whole.

With a 20% market share in 2022, the Northeast is the fourth biggest market for meditation in the U.S. This is because there are a lot of schools and universities in the area, and more and more people are looking for ways to reduce stress and improve concentration.

Key Regions and Countries

By Geography

Northeast

• Connecticut
• Maine
• Massachusetts
• New Jersey
• New York
• Pennsylvania
• Rest of Northeast

 Midwest

• Illinois
• Michigan
• Wisconsin
• Nebraska
• Minnesota
• Ohio
• Rest of Midwest

South

• Florida
• Virginia
• Washington, D. C.
• Alabama
• Mississippi
• Texas
• Rest of South

West

• Arizona
• Nevada
• Utah
• Alaska
• California
• Washington
• Rest of West

Key Players Analysis

Throughout the world, various agreements and product launches are done by numerous companies. Also, key players are undertaking numerous events. This will accelerate the growth of the meditation market. For instance, in November 2021, American actor and singer named Demi Lovato announced that they had become an ambassador for Gaia.

Top Key Players in U.S Meditation Market

• Gaia, Inc.
• Shambhala Centers
• Sounds True
• TM Centers
• MindBodyGreen LLC.
• Unplug Meditation
• Inner Explorer
• Art of Living Foundation
• Spirit Rock
• Other

Recent Development

• NFL star Brandon Marshall's wellness company, House of Athletes (HOA), and global high-performance wellness brand Hyperice joined to transport directed meditation relaxation using Core, Hyperice's data-driven product for meditation, breathwork, and mental skill development. The statement was made when the U.S. was suffering an extraordinary mental health emergency, with concluded 50% of adults with mental illnesses were not getting treatment and 19% of Americans active with mental health problems.
• In May 2021 - MOBIO INTERACTIVE declared that it had launched personalized therapy for patients who were suffering from COVID-19 to address their stress & anxiety levels and improve their mental health.
• In June 2019 - Gaia undertook live-streaming events from a new center at its Louisville campus. With the simultaneous translation, this event is live-streamed in 185 countries.

Report Scope