Global Mobile Phone Protective Cases Market – Global Industry Trends, Market Size, Market Share, and Forecast 2019 to 2028

Global Mobile Phone Protective Cases Market is projected to register X.X% CAGR over the forecast period and reach a value of US$ XX.X Mn by end of 2028. The global mobile phone protective cases market report has been segmented on the basis of type, price range, distribution channel, and region.

Product Overview

Mobile phone protective cases are designed and developed for basic function to provide support to mobile phones and for holding the phone correctly, however, it can be used as an accessory. Mobile phone protective cases guard the phone against any dirt, pollution, liquid, and scratches which helps to increase life span of phones.

Market Dynamics: Drivers, Restraints, Opportunities and Trends

Rising number of smartphone manufacturers, increasing production and adoption of smartphones due to high spending capacity, especially among youngsters inclined towards new technologies are major factors expected to drive growth of the global mobile phone protective cases market. Moreover, high cost of certain smartphones makes it necessary to use protective cases in order to protect from any damage. In addition, Bring Your Own Device trend is rapidly gaining popularity and traction in companies across the globe, and mobile phone is a vital tool among fleet service providers and drivers, courier service providers, and food delivery service providers.

Statistics indicate that out of the world’s total population of 7.5 billion as of June 2017, the number of smartphone users has grown to 5.035 billion, with the latest billion users being added in just the last four years.

Rising trend of purchasing on E-commerce websites, coupled with availability of a wide range of protective cases by various manufacturers is another factor estimated to drive growth of the global mobile phone protective cases market. Buying from e-commerce websites makes it easy for customers to look for options and check reviews before making a purchase. It also aids the manufacturers in making its brand visible and to reach a large customer base.

Moreover, rising trend of purchasing more than one protective cases as they are fashionable and trendy are expected to fuel growth of the global mobile phone protective cases market.

However, robust competition, especially in China market is resulting in low profit-margins, that could affect revenue growth of the market to a certain extent. Moreover, availability of low-quality products as reasonable prices is another factor that could hamper growth of the target market.

Segment Analysis

By Type: -

Among the type segments, the phone skin segment is estimated to account for major revenue share and dominate in the global mobile phone protective cases market, as it does not make the phone heavy while offers protection as the other options.

By Price Range: -

Among the price range segments, the mid-range segment is projected to register comparatively higher growth rate than the other two segments, as adoption of mid-range phones is higher among individuals.

By Distribution Channel: -

Among the distribution channel segments, the multi-brand store segment is estimated to account major revenue share, and is expected to register significant CAGR over the forecast period. This can be attributed to availability of various branded protective cases under one roof. In addition, the online store channel segment is projected to register highest CAGR, owing to growing Internet penetration and rising preference for online purchase.

Regional Analysis

The Asia Pacific mobile phone protective cases market is expected to account major share in terms of revenue in the global market. Ever-growing adoption of mobile phones, high-tech expensive or mid-range, is expected to lead to higher adoption of protective covers. This is a major factor expected to drive growth of the Asia Pacific market. In addition, presence of large number of manufacturers, specifically in China market, is another major reason for dominance of Asia Pacific market.

The markets in North America and Europe are expected to register a substantial growth rate over the forecast period. This can be attributable to high spending capacity among individuals in countries in these regions. The Latin America market is expected to create opportunities for international players to penetrate untapped market and expand their customer base. Moreover, various manufacturers are focusing on expanding manufacturing units in Latin America market as overall manufacturing cost can be reduced due to availability of low cost labor, low electricity charges, etc. This can help the manufacturers to gain high profits and drive revenue growth.

Global Mobile Phone Protective Cases Market: Segmentation

Segmentation by Type:

• Mobile Pouches
• Phone Skins
• Body Gloves
• Hybrid Cases
• Others

Segmentation by Price Range:

• Premium Range
• Mid-Range
• Low range

Segmentation by Distribution Channel:

• Multi-brand Store
• Single-brand Store
• Online store

Segmentation by Region:

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa