Global Functional Tea Market Analysis, Drivers, Restraints, Opportunities, Threats, Trends, Applications, and Growth Forecast: 2019–2028

Global Functional Tea Market: Overview

“The global Functional Tea market size is expected to be worth around US$ xx Billion by 2021 from US$ X.xx million in 2031, growing at a CAGR of X.x% during the forecast period 2021 to 2031.”

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Functional tea is mainly used for several health benefits such as weight loss, heart health, antioxidants, lower risk of cancer, and others.

The various types of functional tea include fruit tea, herbal tea, Longjing tea, flower tea, and others which are available in several forms such as loose, broken, and instant tea powder. The function tea is very popular across the globe and easily available in the market.

Global Functional Tea Market: Dynamics

Growing demand for functional tea across the globe due to rising awareness about several health benefits associated with functional tea is a key factor projected to drive the growth of the global market over the forecast period.

In addition, rising consumption of functional tea in developing and developed countries and increasing the popularity of a variety of functional tea among individuals are major factors projected to boost the growth of the global market during the forecast period.

Increasing health concerns among individuals and a rising preference for several functional teas such as Longjing, herbal, fruit, and other tea across the globe are other factors expected to propel the growth of the global functional tea market during the forecast period.

In addition, expanding the food and beverage industry across the globe and rising consumption of healthy beverages across the globe are other factors anticipated to proliferate the growth of the global market.

Furthermore, rising functional tea promotional activities and frequent launching of new functional tea products by major functional tea manufacturers across the globe are other factors anticipated to propel the growth of the global market in the upcoming years.

However, a factor expected to restrain the growth of the global functional tea market includes the availability of functional tea substitutes in the market.

Global Functional Tea Market: Segment Analysis

Rapid consumption of herbal tea across the globe due to several health benefits associated with it is the primary factor driving revenue growth of the herbal tea segment among the product type segments.

Increasing adoption of instant powder tea among individuals due to the rising consumption of instant tea across the globe is a major factor driving the growth of the instant powder tea segment among the form type segments.

Global Functional Tea Market: Region Analysis

The Asia Pacific functional tea market accounted for the highest revenue share in the global market followed by the market in North America and is projected to dominate the target market over the forecast period.

The high presence of functional tea manufacturers and rapid consumption of various functional tea among individuals in countries such as China, India, Canada, and the US in these regions.

The market in Europe is anticipated to witness significant growth in the global market, owing to a high preference for functional tea in countries such as Italy, UK, Germany, and France in this region.

The market in Latin America and Middle East & Africa are estimated to register average growth in terms of revenue, owing to the increasing popularity of several functional teas such as Longjing tea, fruit tea, and others among individuals in countries in these regions.

Global Functional Tea Market Segmentation:

Segmentation by Form:

• Loose Tea
• Broken Tea
• Instant Tea Powder

Segmentation by Product Type:

• Herbal Tea
• Fruit Tea
• Flower Tea
• Longjing Tea

Segmentation by Function:

• Weight loss
• Heart Health
• Detox

Segmentation by Region:

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa