Global Enhanced Water Market Analysis, Drivers, Restraints, Opportunities, Threats, Trends, Applications, and Growth Forecast to 2029

“Global Enhanced Water Market” is the title of an upcoming report offered by MarketResearch.Biz. The report contains information and data, and inputs from both primary and secondary data sources, that have been verified and validated by experts in the target market. The report presents a thorough study of revenues, historical data, and information, key developments, and strategies by major players that offer vital insights and perspectives in to various scenarios market. Besides critical data and related information, the report includes key trends (both present and future), factors that are driving market growth, factors that are or could be potential restraints to market growth, as well as opportunities that can be leveraged for potential revenue generation in untapped regions and countries. It also covers threats or challenges for existing as well as new entrants in the market. The global enhanced water market has been segmented on the basis of product, distribution channel, as well as regions and countries.

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Overview:

Enhanced water is a category of beverages, that are marketed as water with added ingredients, such as sweeteners, natural or artificial flavors, vitamins & minerals, sugar, etc. Most of these products are lower in calories when compared to conventional non-diet soft drinks. Enhanced water aids in the restoration of essential nutrients in the body, allowing it to rehydrate, and subsequently boosts energy.

Dynamics:

Enhanced water contains essential minerals such as sodium, magnesium, and potassium, as well as carbohydrates, which aid in the ionic balance and refueling of the body respectively. The growing awareness concerning the adverse effects of dehydration, as well as the importance of hydration drinks among individuals is a primary factor that is expected to fuel the revenue growth of the global enhanced water market in the foreseeable future.

The increasing demand for healthier, cleaner energy drinks is resulting in the manufacture of products that blur the differentiation lines between hydration drinks, energy drinks, and enhanced water. Increasing investments being made by key industry players to develop more innovative products that offer the maximum number of benefits is another crucial factor that is expected to have a positive impact on the revenue growth of the global enhanced water market in the coming years. Manufacturers are even launching new products that incorporate herbal ingredients due to their respective natural remedying properties.

Due to the drastic change in the lifestyles of individuals and an increased focus on achieving optimum health, these hydration drinks are now being consumed by individuals of all ages, and not just fitness and sports enthusiasts.

Segmentation of the global enhanced water market is as follows:

On the basis of product, the flavor enhanced water segment accounted for the highest number of revenue shares of the global enhanced water market in 2019. However, the plain enhanced water segment is slated to index the fastest rate of revenue growth, as these products are being consumed by individuals that may be allergic to a specific flavor or ingredient.

In terms of distribution channel, the offline distribution channel segment accounted for the maximum number of revenue shares of this global market in 2019. These offline channels include, hypermarkets & supermarkets, pharmacies, drug stores, chemist shops, and other retail outlets. However, the online distribution channel segment is slated to register the fastest rate of revenue growth over the next 10 years, due to factors such as the availability of a wider range of products, higher discounts, the increased convenience of shopping online, as well as the increasing penetration of the internet and other related devices.

Regional Segmentation and Analysis:

The regions of North America & Latin America accounted for the highest number of revenue shares of the global enhanced water market in 2019, due to the surging trend of improving health and fitness among individuals, as well as the growing interest towards sports and other physical activities. The increasing preference for stimulant and chemical-free beverages among consumers is slated to further contribute to future market growth.

The markets in the Asia Pacific are anticipated to register the fastest rate of revenue growth over the next decade, owing to the increasing number of young individuals in this region, participating in physical sports and high-intensity workouts.

Segmentation of the Global Enhanced Water Market:

Segmentation by Product:

• Flavored
• Plain

Segmentation by Distribution Channel:

• Online
• Offline

Segmentation by Region:

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa