Global Connected Living Room Market, Analysis, Drivers, Restraints, Opportunities, Threats, Trends, Applications, and Forecast to 2029

“Global Connected Living Room Market” is the title of a report currently in process of study and analysis at MarketResearch.biz. Various current and future scenarios are provided, and include information and data verified by experts in the industry. In addition, paid sources are used to validate data and to ensure the accuracy of all findings. Exhaustive primary and secondary efforts are also invested in the report. Revenue is based on historical, estimated, and projected revenues, derived from unit and volume sales, and revenue growth. Growth factors, Major trends, Y-O-Y growth, future forecast & opportunities, and restraints have also been included. In the report, the various opportunities for potential revenue generation in various untapped markets are also highlighted. Profiles of key players include recent developments, company details, acquisitions, effective strategies, and mergers, etc. Global connected living room market is segmented on basis of device type, application, and region.

Request Covid - 19 Impact

Overview

The concept of connected living room involves various devices, which comprise infotainment devices, entertainment devices, computers, televisions, and other devices and components. The enhanced media landscape has brought changes in the way consumers view content. Currently, two-thirds of US homes use devices, which are capable of streaming high-quality video content. Connected devices and streaming technology is contributing to growth of the target market currently, although traditional TV continues to remain popular, with addition of newer features and channels. One of the benefits of connected devices is that consumers can watch programs from anywhere and anytime, and this flexibility increases and enhances viewing experience. Consumers in the US collectively spend around 8 billion hours a month consuming content on high quality connected devices such as Apple TV, Roku, and Amazon Fire. Due to optionality and convenience, demand for connected devices has been growing significantly in the recent past.

Dynamics

Demand for connected living rooms has been increasing substantially in developed as well as developing countries globally.  Increasing number of consumers preferring products to watch high-quality content over traditional TV devices is among some of the major factors fueling market growth. A major factor driving demand for connected living room is consumers’ inclination towards integration of advanced interactive features into home infotainment devices. Some other factors such as advanced software technology, wide use of content streaming, and network integration are also expected to fuel demand for connected living rooms over the forecast period. Significant breakthroughs that happened across wired and wireless connectivity and are expected to further drive global connected living room market growth. In addition, rising demand for advanced electronic devices such as digital video recorders, home theatre systems, and set-top boxes is expected to fuel growth of the global connected living room market. Smart equipment such as smart televisions is witnessing growth in demand currently. Shift in consumer behaviour related to purchasing decision, low maintenance cost, and high functionality are some other factors projected to drive growth of the global connected living room market in future. Among some of the major restraining factors for growth of the global connected living market is compatibility issues, and this factor is expected to limit market growth and demand for related products to a significant extent over the forecast period. In addition, increase in deployment costs and low awareness about new products and solutions in some developing countries is expected to limit growth of the market to a significant extent. However, robust penetration of advanced technologies in untapped markets is projected to fuel growth of the connected living room market.

Global Connected Living Room Market Segment Analysis:

By Device Type: Among the device type segments, the smart TVs segment is projected to continue its dominance in the global connected living room market. This growth is attributed to increasing demand for smart TVs for infotainment and entertainment.

By Application: Among the application segments, the video streaming segment accounts for highest revenue share in the global connected living room market. This is attributed to increasing inclination of consumers towards viewing high-quality video content using advanced technologies and devices.

Global Connected Living Room Market Regional Analysis:

Among the regional markets, the market in North America is projected to account for highest demand during the forecast period. This can be attributed to technological advancements, rapid increase in the use of new technologies, and new product launches, coupled with a significant large consumer base of tech-savvy consumers in countries in the region.

Global Connected Living Room Market Segmentation: 

By Device Type:

• Smart TVs
• Gaming Consoles
• PC/Laptop
• Smart Speakers
• Smartphones
• Tablets

By Application:

• Video Streaming
• Audio Streaming
• Gaming

 By Region:

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa